Dr. Moe earned his B.A., with a double major in Communication Studies and Political Science at California Lutheran University, where he was a student-athlete and a member of the Kingsmen intercollegiate football team, earning All-Conference accolades. After earning his M.A. in Communication, Technology, & Society from Clemson University, he pursued to earn his Ph.D. in Media & Communication from Texas Tech University, at the College of Media and Communication.
At SUNY Brockport, Dr. Moe contributes by teaching, staying involved with research and serving the campus community. With over 40 academic peer-reviewed presentations at academic conventions Dr. Moe is an emerging scholar in his field. His work has been featured in peer-reviewed academic journals such as Journalism & Mass Communication Quarterly, Human Behavior and Emerging Technologies, Journal of Broadcasting & Electronic Media, and Newspaper Research Journal.
Dr. Moe is a faculty member who effortlessly bridges the gap between academia and the vibrant world of today’s college students. Originally from Oslo, Norway, Dr. Moe’s background infuses his teaching and research with a unique blend of Scandinavian spirit and American grit.
Education
P.h.D., Media and Communication, Texas Tech University
M.A., Communication, Technology, & Society, Clemson University
B.A., Communication (media production emphasis); and Political Science, California Lutheran University
Areas of Specialty
Agenda-setting
Hostile Media Bias
Narrative communication
New media and emerging technologies (e.g., Artificial Intelligence)
Survey design
Experimental design
Content analysis
Courses Taught
JRB 496: Contemporary Media Issues
JRB 467: Mass Communication Theories
JRB 465: Media Research
JRB 463: Media and Society
JRB 372: Film as Social Commentary
JRB 219: Advertising and Consumer Culture
Special topics courses:
HON 380: Online Disinformation & Digital Literacy
Research Interests
Dr. Moe’s research for the most part deals with understanding how audiences respond to and perceive media messages. Specifically media messages involving news media, social media, media narratives and sports media are examined both at the societal and individual levels to comprehend how perceptions, social norms, attitudes, behavioral intent derives from such exposure.
Specific areas of interest include public opinion, opinion congruency, hostile media bias, spiral of silence, news consumption via social media, and political communication broadly. For example, recent work examines the influence of likeminded-affection between users in participatory media platforms and the effects of user comments on perceptions of news coverage.
Dr. Moe employs methodological pluralism across interdisciplinary inquiries, with a specialization in survey-experiments, content analyses, and meta-analyses.
Additional information:
Dr. Moe has previously served as Honors Thesis director with students affiliated with SUNY Brockport’s Honors College.
Best reviewer (2022), awarded by the International Communication Division (ICD), during the annual meeting of the Association of Education in Journalism and Mass Communication (AEJMC), Detroit, MI.
Is Facebook News Biased Against my Opinion?: Testing the Influence of comments on the Hostile Media Effect & a Solution to the Problem. Waterhouse Family Institute (WFI) at Villanova University (Project period 2020-21). $9,295 awarded.
Pre-Tenure Development Award (Co-Investigator). SUNY Brockport, State University of New York, $2,000 awarded.
Top Theory Paper (2016). Awarded by the Communication, Theory and Methodology (CT&M) division, with the Association for Education in Journalism and Mass Communication (AEJMC).
Top Faculty Paper (2016). Awarded by the Communication, Theory and Methodology (CT&M) division, with the Association for Education in Journalism and Mass Communication (AEJMC).
Peer Reviewed Articles
Zhang, B., Chen, L., & Moe, A. (2024). Examining the Effects of Social Media Warning Labels on Perceived Credibility and Intent to Engage with Health Misinformation: The Moderating Role of Vaccine Hesitancy. Journal of Health Communication, 1–10. https://doi.org/10.1080/10810730.2024.2385638
Gearhart, S., Coman, I.A., Moe, A., & Brammer, S. (2023). Facebook comments influence perceptions of journalistic bias: Testing hostile media bias in the COVID-19 social media environment. Electronic News: Broadcast & Mobile Journalism, 17(1), 3-18. https://doi.org/10.1177/19312431221103127
Gearhart, S., Moe, A., & Holland, D. (2021). Social media users (under)appreciate the news: An application of hostile media bias to news disseminated on Facebook. Newspaper Research Journal, 42(4), 433-448. https://doi.org/10.1177/07395329211047009
Gearhart, S., Zhang, B., & Moe, A., (2020). Hostile media bias on social media: Testing the climate of opinion on perceptions of bias and credibility. Human Behavior and Emerging Technologies, 2(2), 140-148. . DOI: https://doi.org/10.1002/hbe2.185
Cummins, R.G., Berke, C., Moe, A. (2019). Sight versus sound: The differential impact of mediated spectator response in sport broadcasts. Journal of Broadcasting & Electronic Media, 63(1), 111-129. https://doi.org/10.1080/08838151.2019.1568806
Luo, Y., Burley, H., Moe, A., & Sui, M. (2018). A meta-analysis of news media’s agenda-setting effects, 1972-2015. Journalism & Mass Communication Quarterly, 96(1), 150-172. https://doi.org/10.1177/1077699018804500
Peer-reviewed Conference Papers & Poster Sessions
Gearhart, S., Comen, I., Moe, A., & Brammer, S. (2022, August). Hostile Media Bias in Vaccine News: The Influence of Facebook Comments & Topic on Perceptions. Manuscript presented at the annual meeting of the Association for Education in Journalism & Mass Communication (AEJMC), Detroit, MI.
Gearhart, S., Moe, A., Comen, I., & Brammer, S. (2021, August). “Keep your politics off of my Face(book)!” Online News & Hostile Media Bias in the COVID-19 Social Media Environment. Manuscript presented at the annual meeting of the Association for Education in Journalism & Mass Communication (AEJMC), New Orleans, LA.
Zhang, B., & Moe, A. (2021, August). Do All Types of Warning Labels Work on Flagging Misinformation? The Effects of Warning Labels on Share Intention of COVID-19 Vaccine Misinformation. Manuscript presented at the annual meeting of the Association for Education in Journalism & Mass Communication (AEJMC), New Orleans, LA.
Zhang, J., Harrichand, J., Chen, Y., Pearlman, A., Brown-Smythe, C., Szilágyi, J., Cheema, S., Duru, H., & Moe, A.(2020, October). Embracing diversity, equity, and inclusion in teaching: International faculty experiences. Manuscript presented at the State University of New York (SUNY) Faculty Development Conference: Teaching & Learning for Student Success. Cortland, NY, 19-23 October, 2020.
Moe, A. (2020, May). Narrative communication as a predictor of behavior intent in sport. Manuscript presented at The 70th Annual Conference of the International Communication Association (ICA), Gold Coast, Australia, 21-25 May 2020.
Cheema, S.E., Moe, A., & Horsford, M. (2020, May). How sports organizations are using dialogic communication principles to build relationships with sports fans. Manuscript presented at The 70th Annual Conference of the International Communication Association (ICA), Gold Coast, Australia, 21-25 May 2020.
Gearhart, S., Moe, A., & Holland, D., (2019, May). Social media users (under)appreciate the news: An application of hostile media bias to news disseminated on Facebook. Manuscript presented at The 69th Annual Conference of the International Communication Association (ICA), Washington DC, 24-28 May 2019.
Gearhart, S., Zhang, B., & Moe, A., (2019, May). Hostile media bias on social media: Testing the climate of opinion on perceptions of bias and credibility. Manuscript presented at The 69th Annual Conference of the International Communication Association (ICA), Washington DC, 24-28 May 2019.
Cheema, S.E., Burley, H., & Moe, A. (2019). Meta-analytic review of prosocial games and prosocial behaviors. Manuscript presented at The 69th Annual Conference of the International Communication Association (ICA), Washington DC, 24-28 May 2019.
Moe, A., Holland, D., Thomas, R.L. (2018, July) Sports Illustrated and Football Concussions: Analyzing Intermedia Attribute Agenda-setting Between a Special Interest Magazine and Mainstream Press Reports. Manuscript presented at the 50 Years of Agenda Setting Research: Past and Future Perspectives Conference, Boulder, CO.
Moe, A. & Luo, Y. (2017, August). Looking at past and present intermedia agenda-setting: A meta-analysis. Poster presented at the meeting of the Association for Education in Journalism and Mass Communication (AEJMC), Chicago, IL.
Moe, A., Provencher, J., & Burley, H. (2017, August). Media violence and aggression: A meta-analytic approach to the previous 20 years of research. Poster presented at the meeting of the Association for Education in Journalism and Mass Communication (AEJMC), Chicago, IL.
Gearhart, S., Holland, D., & Moe., A. (2017, August). Commenting on news stories via social media. Manuscript presented at the meeting of the Association for Education in Journalism and Mass Communication (AEJMC), Chicago, IL.
Luo, Y., Burley, H., Moe, A., & Sui, M. (2016, August). A meta-analysis of news media’s agenda-setting effects, 1972-2015. Manuscript presented at the meeting of the Association for Education in Journalism and Mass Communication (AEJMC), Minneapolis, MN.
Awarded Top theory paper in Communication, Theory, & Methodology Division (CT&M), AEJMC
Awarded Top faculty paper in Communication, Theory, & Methodology Division (CT&M), AEJMC
Moe, A. (2014, April). A Health Perspective on the NFL’s Concussion Crisis: Exploring Public Conversations Using Social Media Listening Technology. Poster presented at the meeting of the biannual Kentucky Conference on Health Communication (KCHC), Lexington, KY.
Panel Presentations
Gearhart, S., Moe, A., Whipple, K., Painter, C., & Coman, I. (2023, August). From Veep to The West Wing: Using Hollywood films & TV series to teach political communication. Panel invited to the annual meeting of the Association for Education in Journalism & Mass Communication (AEJMC), Washington, D.C.
Luo, L., Moe, A., & Cheema, S. (2017, March). Applying meta-analysis in mass communication research. Panel invited to the annual meeting of the Association for Education in Journalism & Mass Communication (AEJMC) Midwinter Conference, Norman, OK.
Invited Research and Teaching Presentations
Moe, A. (2021, June). Misinformation, COVID-19, and Social Media. Summer Undergraduate Research Program (SURP), SUNY Brockport, Brockport, NY.
Zhang, J., Harrichand, J., Chen, Y., Pearlman, A., Brown-Smythe, C., Szilágyi, J., Cheema, S., Duru, H., & Moe, A. (2020, November).Embracing diversity, equity, and inclusion in teaching: International faculty experiences.In collaboration with the Center for Excellence in Learning & Teaching (CELT), SUNY Brockport. Brockport, NY.
Brown-Smythe, C., Cheema, S., Chen, Y., Duru, H., Harrichand, J., Moe, A., Pearlman, A.G., Szilágyi, J., Zhang, J. (2020, March). Success in academia: Perspectives and strategies from international faculty and staff members. In collaboration with the Center for Excellence in Learning & Teaching (CELT), SUNY Brockport. Brockport, NY.
